43% of audience members routinely visit advertiser websites
— 2017 RACER Audience Survey
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Since 1992, RACER has set the standards for excellence across national and international motorsports magazines. Each issues, captures the beauty and tells the stories of the people, places and machines, going beyond the headlines, and getting to the core of what drives passion for the sport. It's been called a love letter to racing, and 78% of readers spend between 1 and 3 hours devouring each issue.  

What's more, 52% say that features in the magazine can have from some to significant influence in their purchase intent. In other words, brands that appear in RACER in either editorial or advertising become top-of-mind when our readers shop for products and services.


2019 editorial calendar

Covers shown are from equivalent prior year issue / Dates subject to change

 
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The 2019 Season Preview

Spring 2019

Mails: March 04

Space: January 28

Materials: February 08

Plus: Go Racing / Safety Section

 
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The Great Cars Issue

August/September 2019

Mails: August 02

Space: June 28

Materials: July 12

Auctions and Historic Racing

 
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The Heroes Issue

June 2019

Mails: April 05

Space: March 1

Materials: March 15

27th Anniversary Issue

 
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The Technology & F1 Issue

October/November 2019

Mails: October 07

Space: August 30

Materials: September 16

Holiday Gift Guide and SEMA Distribution

 
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The Legendary Races Issue

July 2019

Mails: June 05

Space: May 01

Materials: May 17

Indianapolis 500 Coverage / Le Mans Preview

 
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The Champions Issue

December 2019 / Winter 2020

Mails: December 12

Space: October 28

Materials: November 15

Driving School Directory

 
 

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