43% of audience members routinely visit advertiser websites
— 2017 RACER Audience Survey
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Since 1992, RACER has set the standards for excellence across national and international motorsports magazines. Each issues, captures the beauty and tells the stories of the people, places and machines, going beyond the headlines, and getting to the core of what drives passion for the sport. It's been called a love letter to racing, and 78% of readers spend between 1 and 3 hours devouring each issue.  

What's more, 52% say that features in the magazine can have from some to significant influence in their purchase intent. In other words, brands that appear in RACER in either editorial or advertising become top-of-mind when our readers shop for products and services.


2017-18 editorial calendar

Covers shown are from equivalent prior year issue / Dates subject to change

 
Spring 2017.jpg

The 2018 Season Preview 

Spring 2018

Mails: March 05

Space: January 25

Materials: February 09

Plus: Go Racing / Safety Section

 
September 2017.jpg

The Great Cars Issue

August/September 2018

Mails: August 01

Space: June 28

Materials: July 12

Auctions and Historic Racing

 
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The Heroes Issue

 

June 2018

Mails: April 04

Space: February 28

Materials: March 14

26th Anniversary Issue

 
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The Technology / F1 Issue

October/November 2018

Mails: October 03

Space: August 30

Materials: September 13

Holiday Gift Guide

 
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Le Mans Issue

July 2018

Mails: June 06

Space: May 03

Materials: May 17

Indianapolis 500 Coverage / Le Mans Preview

 

The Champion's Issue

Winter 2017

Mails: December 06

Space: November 02

Materials: November 16

Plus: Driving School Directory

 
 

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subject to change

 

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